Google and Games?

Stephen Arnold just posted an article that is a write-down of one of his talks about the Google and the search market.

This time the angle is Google as an application and gaming platform.

First, Google is a platform, and it offers a range of software development kits, application programming interfaces, and “sandbox” toys. The idea is that a developer with online basic programming skills can use the Google platform. At the other end of the spectrum, a professional developer or a company focused on game development can create applications that run on the Google platform.

And then something about the way Google operates:

Second, I think it is important to recognize that Google moves in small, incremental steps. The company does this in order to avoid alerting competitors to its broader strategy and to minimize antitrust actions. Nevertheless, you should plan on allocating your time based on how the Google market shapes up. This means that delay in learning how to code for Google is a bad idea. Among the technologies to learn are SketchUp (Google’s drawing program), Android (the visible part of the Google operating system), Wave (collaborative spaces), and Google Apps and OneBox APIs. These functions are, at a minimum, the way in which to obtain the Googley expertise you need.

I think this is another one of Stephen’s brilliant takes on what’s happening at Google’s HQ.

For me it is again proof that the Google is into nearly everything and that’s why it is bound to lose focus and will get more and more (negative) attention.

Tags van Technorati: google,platform,cloudcomputing,applicationprovider,games